Résumé
Summary
I’m a design fanatic who loves communicating complex concepts and representing brands in the best way possible. My greatest professional joys come from collaborating with creative and technical designers to develop effective communications that follow intelligent strategic objectives.
Experience
FOUND LLC, Scott AG | Freelance Environmental Graphic Designer 2022-Current
Environmental Graphic Design: Collaborative work creating elements to improve the visitor experience.
- Creative Design, 2D design intent drawings & 3D models
- Technical Design, documentation for production, fabrication & installation
- Marketing materials, presentation books, permit applications, and documentation for A/E/C industries
- Represented and developed branding requirements with applied color, texture, typography, and other attributes
- Applied ADA Code requirements for healthcare, mixed-use residential, retail, and office/workplace environments
Clients included:
Cedar’s Sinai Hospital, Huntington Healthcare, Zynga, LandLease, SHoP Architects.
Tesla Automotive | Contract Environmental Graphic Designer 2021-2022
Interior/Exterior Graphic Design: Creative problem-solving for aesthetic and code-required upgrades. Worked with internal clients to create elevations and site plans to communicate design solutions
Workplace Design:
Collaboration with internal clients and facilities personnel to improve employee retention. Designed, fabricated, & installed improvements to the working environment.
- Artwork, signage, and biophilic design additions to improve the employee experience
- Developed workplace improvements to support diversity and inclusion
Wayfinding:
Mapping and evaluation of a 5.1 million square foot facility. Depictions of paths of travel for vehicular/pedestrian traffic.
- Built directory maps for thousands of people to find their destinations, aiding in employee retention
- Updated the life safety plans to guide emergency services, improving response times
Project Management: Shepherded projects through the pipeline from initial request to completion.
- Managed six-figure projects involving thousands of items under tight deadlines
Brand Implementation: Applying the established design standards for a multi-national corporation.
- Expanded upon and applied standards for laboratories, sales locations, & other facilities worldwide
Shannon Leigh Associates | Senior Graphic Designer/Director of IT 2017-2020
Environmental Graphic Design: Collaborative work creating elements to improve the visitor experience.
- Worked with established brand standards from dozens of corporations
- Represented and created branding requirements with applied color, texture, typography, and other attributes.
- Developed fixtures, furniture, signage, and decorative elements
- Designed site plans/elevations, 2D design intent drawings & 3D models of capital projects
- Produced marketing materials and presented hundreds of proposals winning multiple million-dollar contracts
- Applied ADA Code requirements for universities, healthcare, mixed-use residential, retail, and office/workplace environments
- Developed documentation for A/E/C industries
- Managed, mentored, and led teams of designers
Director of IT: Creation of information technology systems for several offices, keeping design staff working.
- Principle purchasing agent for hardware & software
- Configured and secured devices before delivering them to employees
- Troubleshooting services for dozens of employees, clients, & outside vendors
- Provided expert-level support for design software by Adobe, Google, and other suppliers
Clients included: Kaiser Permanente, Sutter Health, UC Davis Health, UCSF, Zuckerberg San Francisco General, El Camino Health
CPM | Senior Graphic Designer 2014-2017
Graphic Design: Collaboration with outside clients to determine the design requirements of each project.
- Led a team of both staff & freelance designers, generated brochures, banners, email campaigns, booklets, catalogs, social media, & environmental graphics
- Built custom designs for clients in the construction & transportation fields
- Developed presentation tools for projects going before city & county agencies
- Operated large format printers. Fabricated environmental structures to suit the client’s requirements
Art Director: Content Creation for advertising campaigns generating interest, leads, and sales.
- Presented artistic concepts to principles for approval. Managed assets to produce quality content
- Directed photoshoots with employees & patrons of client organizations
- Worked to provide diversity and inclusion in the final product
VP of Operations: Establish operational practices to maintain quality output from the design department.
- Hired & managed talent for design/fabrication departments
- Ensured quality work, and inspected each item before delivery
- Trained co-workers with proper servicing & repair of fabrication equipment
- Purchased technology & utilized existing resources to improve capacity & expand services offered
Clients included: Swinerton Builders, CCCTA, City of San Francisco, City of Concord
Adept Digital | Owner/Art Director 2010-2014
Owner: Entrepreneurial spirit behind a design firm providing marketing services to small businesses
- Managed freelance designers for illustration, coding, and support services
- Interacted with clients providing customer service, sales, and support/training
- Taught design classes for small businesses empowering them to create their assets for online promotion
Art Direction/Graphic Design: Designed all types of print, web, & video services
- Developed product support services that aided in marketing and client relations
- Administrated bulk email marketing, blog posts, social media, & print media productions
- Provided videography, editing, & motion animation for streaming
- Produced audio programs for local radio & early podcast adoption
Clients included: TD Bank, iRobot, Crestron Electronics
Wicked Things | Graphic Designer 1999-2009
In-Store Displays: Designed, fabricated, & installed furniture, fixtures, & interior decorations
- Posters, banners, signage, wall hanging displays, window box displays, shelving, and table construction for a home and garden statuary wholesale and retail company
- Specialized fixtures and display solutions for trade shows, temporary locations & permanent stores
Web/Print Production: Principle designer for yearly mail order catalog
- Page layout marketing hundreds of times in multipage booklet ranging from 64 to 128 pages depending on the year
- Product photography, photo clean-up for thousands of items
- Project management overseeing printing and bulk mailing to over 330,000 recipients
- E-commerce Web Design and Administration: Built and maintained an online marketplace
- Managed both evergreen and one-of-a-kind artwork listings
- Created & marketed to email lists
- Established a blog & wrote articles
- Search Engine Optimization (SEO) & AdWords administration
Live Event Project Management: Booked locations & managed booth operations for dozens of events in seven states.
- Handled logistics for moving merchandise to booths set up for over 40 weeks out of the year
- Troubleshooting for graphics, store signage, and displays for an ever-changing list of environments
- Built booths for trade shows in major convention centers like Moscone (SF), Staples Center (LA), Jacob Javits (NYC), Washington State Convention Center (Seattle) & hundreds of smaller cites
Education
Digital Systems Design and UI/UX Certifications
Crestron Electronics
Rockleigh, NJ
2011-2012
Bachelor’s Degree
Brooks Institute
Graphic Design, Photography, & Motion Picture Art & Sciences
Santa Barbara, CA
1994-1998
Additional Skills
Design: Sketching, Color Theory, Typography, Information Hierarchy, Composition, Brand Standards (following, augmenting for specialized situations, rebranding, & creating new), Page Layout, Multipage Assembly (interactive PDFs, chaptered books or manuals)
Environmental/Experiential Design: Site Plans, Elevations at Scale, 3D Modeling, Design Intent Presentations, Construction Documentation, Engineering/Technical Design Review, Wayfinding Evaluations, Site Surveys
Print Process: Cut Sheet (cover stock, card stock, bulk quantity copy/print, folded booklet/brochures, posters, etc.), Large Format Printing (paper, vinyl, & rigid substrates), Press Checks, Color Management
Web Design: Responsive Design (desktop, device, mobile, & DOOH), Image Optimization, Wire Frame, Web Design Workflow, WordPress Startup and Management
Art Direction: Design Charrettes with Stakeholders, Image Proposal Writing & Presentation, Directing on Set, Managing Creative & Technical Issues, Delivering Promised Content
Project Management: Administration of Project Pipeline, Budgeting, Scheduling, Managing Workflow, Client Relations, Billing/Invoicing, Post Project File Management, Finished Product Photography, Summary/Case Study Writing for Company Marketing Materials
Photography/Videography: Camera Operation (still and motion picture rigging), Lighting (studio, location, and natural environments), Lens Selection, Chemical Process (medium format, 35mm, 16mm, 8mm developing, printing, & negative cutting), Photo Retouching
Video Post-Production: Offline & Online Editor, Motion Graphics Designer, Compression Encoding (streaming, PBS Red Book standards), Color Balancing
Audio Engineering: Recording (studio, live, & ADR), Editing (timed radio broadcast & podcast production), Sound Mixing, Audio Clean-up
Writing: Technical Writing (brand standards, training manuals, white papers, & assembly workflows), Journalism (articles, blog posts, & reports), Creative Writing (novels & short stories)
User Interface/User Experience: Control Systems (corporate meeting rooms & smart home control systems), Crestron Certified Programmer, Interface Design (touch screen directories, wayfinding web portals, mobile device location tracking integration), Interface Prototyping
Fabrication: Wood Working, Metal Working, Resin/Fiberglass Casting, Laser Cutting, 3D Modeling and Printing, Drafting