Gurnick Academy of Medical Arts
CPM (Agency) – Print Graphic Design, Photography, Art Direction
Gurnick Academy in Concord, Ca wanted to show the diversity of their student body and faculty while also giving a taste of the classes they offered.
My scope was to execute the design presentations with the client, photograph actual students in the classrooms, and composite those images into a poster that could be produced for distribution.
Later these images appeared on the sides of busses and in the online campaign for the client’s parent company during their 2017 and 2018 advertising campaigns. The design style was also used on a billboard campaign for several years.